Four Types of Media: Paid, Owned, Earned & Shared
One of the most important relationships to consider when putting together a content strategy is understanding the dynamics between your company’s paid owned, earned, and most recently, shared media...
View ArticleGoogle Adwords for Amateurs
Getting your business to appear on the first page of Google is crucial to be top of mind and relevant in the eye of your consumers. You can only do so much to improve your SEO – organic search results....
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